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Review | Innovation @ Babelsberg

The results of a new site survey on the economic situation of Babelsberg as a media location commissioned by the MediaTech Hub Potsdam were presented yesterday at the Babelsberg Medieninnovationszentrum Babelsberg (MIZ) as part of the new series of events organized by the Strategy Circle for Media and Technology “Innovation @ Babelsberg”.

The study was conducted by House of Research and the Potsdam-based company transfermedia production services. A central point is, “that we have to see that we manage a settlement offensive [at the location] – between companies, institutions, politics and investors,” says Peter Effenberg (transfermedia production services and shareholder of MediaTech Hub Potsdam). The results of the study form the starting point for further discussions about intelligent settlement and marketing policies around the planned construction projects at the Babelsberg location.

Our press release on the study:
You can request the entire study from us:

The complete study can be requested here:

We would like to thank everyone who participated in the survey and supported us! Of course we also would like to thank the entire strategy group consisting of Hasso Plattner Institute, medianet berlinbrandenburg e.V., Medienboard Berlin-Brandenburg, Studio Babelsberg AG, Rundfunk Berlin-Brandenburg, UFA GmbH, Film University Babelsberg KONRAD WOLF and transfermedia production services.

Great thanks are also due to the Cluster ICT, Media and Creative Industries for the collaborations within the framework of “Innovation @ Babelsberg”.

We look forward to the joint further development of Babelsberg as a media city.

The recording of the event: