{"id":35501,"date":"2025-10-08T09:19:31","date_gmt":"2025-10-08T09:19:31","guid":{"rendered":"https:\/\/mth-potsdam.de\/?p=35501"},"modified":"2025-10-08T09:21:44","modified_gmt":"2025-10-08T09:21:44","slug":"mediatech-hub-turntable-5-strategien-gegen-deepfake-manipulation-im-redaktionsraum","status":"publish","type":"post","link":"https:\/\/mth-potsdam.de\/en\/mediatech-hub-turntable-5-strategien-gegen-deepfake-manipulation-im-redaktionsraum\/","title":{"rendered":"MediaTech Hub Turntable #5 \u2014 Strategien gegen Deepfake-Manipulation im Redaktionsraum"},"content":{"rendered":"\n<p>On the evening of October 7, our fifth MediaTech Hub Turntable took place at the UFA premises. This time, the focus was on the challenges and solutions for detecting and combating deepfakes in editorial processes.<\/p>\n\n\n\n<p>Tim Polzehl, winner of our first MediaTech Hub Demo Day and CEO of Gretchen AI, provided the technical introduction. He offered exciting insights into his company&#8217;s practical experience in developing AI-supported systems for detecting manipulated audio, image, and video content.<\/p>\n\n\n\n<p>In a focused discussion, participants talked about how editorial teams can set up their tech infrastructure, internal processes, and staff skills so they can spot deepfake manipulations early on.<\/p>\n\n\n\n<p>The main takeaways from the evening were:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Technical infrastructure: Editorial teams need closely integrated AI tools, clearly defined detection processes, and regularly trained staff in order to reliably detect attempts at manipulation.<\/li>\n\n\n\n<li>Trust management: After a deepfake incident, transparent communication is essential. Only through openness and ongoing media literacy work can lost trust be restored.<\/li>\n\n\n\n<li>Strategic partnerships: Collaboration with external fact-checking organizations and AI startups promotes the further development of technical, methodological, and ethical standards.<br><\/li>\n<\/ul>\n\n\n\n<p>We would like to thank all participants for their enthusiastic dialogue and look forward to exploring further perspectives and best practices in the upcoming Turntable.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Strategies against deepfakes: AI tools, processes, and partnerships empower editorial teams to detect manipulation transparently&#8230;<\/p>\n","protected":false},"author":15,"featured_media":35499,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[20],"tags":[800,847,757,758,762,759,755,846,799],"class_list":["post-35501","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en","tag-babelsberg-en-2","tag-mediatech","tag-mediatech-hub-en-2","tag-mediatech-hub-potsdam-en-2","tag-mth-innovator-en","tag-mth-potsdam-en-2","tag-potsdam-en-2","tag-startup","tag-startups-en-2"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MediaTech Hub Turntable #5 \u2014 Strategien gegen Deepfake-Manipulation im Redaktionsraum &#8211; MediaTech Hub Potsdam<\/title>\n<meta name=\"description\" content=\"Strategies against deepfakes: AI tools, processes, and partnerships empower editorial teams to detect manipulation transparently.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mth-potsdam.de\/en\/mediatech-hub-turntable-5-strategien-gegen-deepfake-manipulation-im-redaktionsraum\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MediaTech Hub Turntable #5 \u2014 Strategien gegen Deepfake-Manipulation im Redaktionsraum &#8211; MediaTech Hub Potsdam\" \/>\n<meta property=\"og:description\" content=\"Strategies against deepfakes: AI tools, processes, and partnerships empower editorial teams to detect manipulation transparently.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/mth-potsdam.de\/en\/mediatech-hub-turntable-5-strategien-gegen-deepfake-manipulation-im-redaktionsraum\/\" \/>\n<meta property=\"og:site_name\" content=\"MediaTech Hub Potsdam\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MediaTechHubPotsdam\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-08T09:19:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-10-08T09:21:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mth-potsdam.de\/wp-content\/uploads\/2025\/10\/IMG_4014-2-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Bastian Kraus\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@MediaTech_Hub\" \/>\n<meta name=\"twitter:site\" content=\"@MediaTech_Hub\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bastian Kraus\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/mth-potsdam.de\/en\/mediatech-hub-turntable-5-strategien-gegen-deepfake-manipulation-im-redaktionsraum\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/mth-potsdam.de\/en\/mediatech-hub-turntable-5-strategien-gegen-deepfake-manipulation-im-redaktionsraum\/\"},\"author\":{\"name\":\"Bastian Kraus\",\"@id\":\"https:\/\/mth-potsdam.de\/en\/#\/schema\/person\/40532ace34558c9136df7e59c06d15f4\"},\"headline\":\"MediaTech Hub Turntable #5 \u2014 Strategien gegen Deepfake-Manipulation im Redaktionsraum\",\"datePublished\":\"2025-10-08T09:19:31+00:00\",\"dateModified\":\"2025-10-08T09:21:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/mth-potsdam.de\/en\/mediatech-hub-turntable-5-strategien-gegen-deepfake-manipulation-im-redaktionsraum\/\"},\"wordCount\":212,\"publisher\":{\"@id\":\"https:\/\/mth-potsdam.de\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/mth-potsdam.de\/en\/mediatech-hub-turntable-5-strategien-gegen-deepfake-manipulation-im-redaktionsraum\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/mth-potsdam.de\/wp-content\/uploads\/2025\/10\/IMG_4014-2-scaled.jpg\",\"keywords\":[\"Babelsberg\",\"mediatech\",\"mediatech hub\",\"mediatech hub potsdam\",\"mth innovator\",\"mth potsdam\",\"potsdam\",\"startup\",\"startups\"],\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/mth-potsdam.de\/en\/mediatech-hub-turntable-5-strategien-gegen-deepfake-manipulation-im-redaktionsraum\/\",\"url\":\"https:\/\/mth-potsdam.de\/en\/mediatech-hub-turntable-5-strategien-gegen-deepfake-manipulation-im-redaktionsraum\/\",\"name\":\"MediaTech Hub Turntable #5 \u2014 Strategien gegen Deepfake-Manipulation im Redaktionsraum &#8211; 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