{"id":36891,"date":"2026-01-30T09:47:00","date_gmt":"2026-01-30T09:47:00","guid":{"rendered":"https:\/\/mth-potsdam.de\/?post_type=events&#038;p=36891"},"modified":"2026-03-26T07:24:46","modified_gmt":"2026-03-26T07:24:46","slug":"machn-festival-2026","status":"publish","type":"events","link":"https:\/\/mth-potsdam.de\/en\/events\/machn-festival-2026\/","title":{"rendered":"MACHN Festival 2026"},"content":{"rendered":"\n<p><strong>Date:<\/strong>&nbsp;June 3 \u2013 4, 2026&nbsp;<strong>Location:<\/strong>&nbsp;Leipziger Baumwollspinnerei, Leipzig&nbsp;<strong>Format:<\/strong>&nbsp;Business Festival &amp; Conference<\/p>\n\n\n\n<p><strong>What is it about?<\/strong>&nbsp;The MACHN Festival is the largest gathering for innovation, marketing, and leadership in Eastern Germany. Set in the creative atmosphere of the Leipziger Baumwollspinnerei, the event blends business and technology with art and culture. Under the motto &#8220;Just Do It&#8221; (Einfach mal MACHN), the festival features over 100 sessions including keynotes, panels, workshops, and a barcamp. Key topics include management &amp; corporate development, digital marketing, automation &amp; robotics, and sustainable innovations. Announced speakers for 2026 include Antje von Dewitz (VAUDE) and Sebastian Klein (Blinkist\/Neue Narrative).<\/p>\n\n\n\n<p><strong>For whom?<\/strong>&nbsp;The festival is aimed at &#8220;doers&#8221; from startups, SMEs, corporates, and agencies, as well as representatives from science, administration, and the creative scene who want to actively shape change.<\/p>\n\n\n\n<p><strong>Prerequisites<\/strong>&nbsp;A ticket is required for attendance (Festival or Business tickets available).<\/p>\n\n\n\n<p><strong>Registration<\/strong>\u00a0Tickets are available via the official website. <\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/machn-festival.de\"><strong>REGISTER NOW<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"featured_media":37333,"template":"","format":"standard","event-categories":[15],"class_list":["post-36891","events","type-events","status-publish","format-standard","has-post-thumbnail","hentry","event-categories-hub"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MACHN Festival 2026 &#8211; MediaTech Hub Potsdam<\/title>\n<meta name=\"description\" content=\"Join MACHN Festival 2026 (June 3-4) in Leipzig. 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